AMSA Educational Webinar: Did they hear what you thought you said?

  • Dates: 23 – 23 Aug, 2017

You are invited to participate in the AMSA Educational Webinar:
Did they hear what you thought you said?
August 23, 2017
11:00 am – 12:00 pm CDT


Have you wondered if your audiences understand what you present, or are even interested in the information you share? Join Wendy Feik Pinkerton and learn the meaning, and action, behind WIIFT, in order to shape your next conversation, presentation or media interview.


Wendy Feik Pinkerton, Senior Manager, U.S. Industry Relations, works with Zoetis colleagues and stakeholders to ensure choice related to animal health products, services, solutions and a robust future for Zoetis customers. Prior to joining Zoetis in January 2017, Wendy was a founding senior partner and founding member of Demeter Communications where she helped agricultural producers and those throughout the food chain understand the methods, motivations and complexities of getting safe, high-quality food from farm to table. Wendy began her communications career as an editor at Drovers Journal, and later as the research communications expert for the National Live Stock and Meat Board. There, she led response teams addressing seminal industry issues, including E. coli O157:H7 and bovine spongiform encephalopathy (BSE). Wendy is an agricultural producer at heart and by birth. She grew up on her family’s northern Illinois farm, where they raised swine, cattle, soybeans, corn and hay. She earned a Bachelor of Science degree in agricultural communications from the University of Illinois and a Master of Science in animal science/meat science from the University of Florida.  Wendy is based in Champaign, Illinois. Her husband is a seventh grade social studies teacher and her son, a recent graduate of the University of Missouri, is an MBA student at Illinois State University.


This AMSA Educational webinar is interactive and will last approximately 60 minutes including Q&A.

Registration is complimentary but you must first register by clicking on the enrollment: https://attendee.gotowebinar.com/register/6339612906424544769. Once you have registered, you will receive an e-mail message confirming your enrollment status and information that you need to join the webinar.

For more information please contact Deidrea Mabry at dmabry@meatscience.org.

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